Thursday, February 23, 2006


How Companies Get Their Names

I have always wondered how some companies come up with their names. This web log entry is list of companies and how they got their name.

Here is an example...
Kodak- Both the Kodak camera and the name were the invention of founder George Eastman . The letter "K" was a favourite with Eastman; he felt it a strong and incisive letter. He tried out various combinations of words starting and ending with "K". He saw three advantages in the name. It had the merits of a trademark word, would not be mis-pronounced and the name did not resemble anything in the art. There is a misconception that the name was chosen because of its similarity to the sound produced by the shutter of the camera.

I agree. I like the sound of K too. -- Sign Kyle

Comments: Post a Comment

<< Home

This page is powered by Blogger. Isn't yours?